In 2008, TJ and Hadley Douglas were sitting in the late afternoon sun in the Italian countryside near Colle di Val d’Elsa when Hadley handed TJ a glass of wine, tucked herself into a porch chair, and asked, “So what’s your five-year plan?” She never imagined that TJ’s answer -  to build a new kind of wine store focused on hospitality and access, a well-trained, restaurant-style staff, and a giant tasting table in the middle where people could gather - would change both of their lives. They've been reimagining the wine industry ever since.